Consider their skill set, experience, and areas of expertise. Platforms like Upwork, Fiverr, or specialized VA agencies can help you connect with professionals who match your requirements.
If there’s one mistake that new—and sometimes even established—business owners make, it’s failing to develop a clear vision of her ideal client. Too often we think our service or product is “for...
Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal. As humans, we love a good story, and when it resonates it can...
Imagine two stores sitting side-by-side in a popular shopping mall. One is your go-to shop for just about everything. They sell garden tools, candy bars, T-shirts, car parts and baby bottles. The...
Here’s a big fear we all have when it comes to writing a book, what if no one buys it? While that is always possible, with a little planning and advanced buzz, it’s highly unlikely. The key is to...
You know you need to do it. You’ve had it on your to-do list for years. Your own coach has told you time and again that this is the year you must get your book in print. And yet…nothing. It’s not...
Struggling to bring in new clients? Not sure what to do next in your marketing plan? There’s one simple answer you probably haven’t considered: Write a book. It’s true. This one thing has the power...